On Dec 27, 1996, Marvel fired one-third of its employees as its cash inflow could not even equate its cash outflow. The company was $610 million in debt. Marvel was then just a comics publisher that would license its intellectual property to various movie studios. Movies like Blade, X-Men, and Spider-Man were relative successes but Marvel saw a meager percentage of profits. After the financial turmoil, when Marvel landed in the hands of two Toy Biz executives - Isaac Perlmutter and Avi Arad - it needed quick cash as it was fresh out of bankruptcy. So, they auctioned the cinematic rights of their characters to Hollywood. But there was a problem. The Hollywood executives didn't see the value and Marvel was forced into unfavorable deals. In 2003, Marvel was getting ready to sell Captain America to Warner Brothers and Thor to Sony Pictures. This was when David Maisel who calls himself a cross between Iron Man and Peter Pan stepped in. He is a multimillionaire who doesn't hav...
Where the journey of a writer begins...